7 Ways to Set Up Your Kiosk for Success
Implementing a kiosk at your restaurant isn’t just about adding a screen—it’s about creating an intuitive, engaging, and efficient ordering experience for your customers. The team at Figo on-the-go has successfully transformed their takeout business with Zuppler’s Kiosk, and their insights reveal what it takes to maximize the potential of self-service technology.
Here are 7 key strategies to set up your kiosk for success:
Reimagine Your Menu for Kiosk Ordering
Don't just copy-paste your menu from other ordering channels. Instead, restructure it for kiosk users. At Figo on-the-go, they designed the menu with customer ease in mind, ensuring modifiers and add-ons are intuitive rather than an afterthought.
As the Figo on-the-go team put it: “We had to rethink our menu layout from a customer’s perspective, not a staff training angle.”
Use High-Quality Images for Every Item – Even Modifiers!
A kiosk isn’t just a menu—it’s an immersive experience. Adding high-quality images for every item (even modifiers) can lead to higher order values and a more engaging experience.
Figo on-the-go includes 100% images across their menu, making it visually appealing and influencing customers to try more items. As they put it, “Seeing an enticing image can make you order something you didn’t even plan to!”
Install More Than One Kiosk
If you’re serious about kiosks, one isn’t enough. To keep lines moving and prevent customers from feeling rushed while ordering. This setup ensures a seamless flow even during peak hours.
Pro Tip: Start with at least two kiosks and scale based on demand. The goal is to eliminate wait times while allowing customers to browse and order at their own pace.
Make Kiosks a Seamless Part of the Guest Experience
Your kiosk isn’t just about placing orders—it’s about enhancing the overall customer journey. From the moment guests enter to when they pick up their food, the experience should feel natural and seamless.
Consider these key elements:
Strategic placement – Make kiosks visible and accessible at first glance
Clear signage – Ensure customers know how to use them
Minimal staff intervention – Offer quick assistance only when necessary
Train Staff to Support, Not Replace, the Kiosk
A common misconception is that kiosks replace employees. Instead, think of them as a way to reallocate labor.
Figo on-the-go’s team found that kiosks freed up staff to focus on food prep and customer experience rather than just taking orders. Having a team member available to assist hesitant customers—without hovering—creates a positive experience.
Redesign Your Process, Not Just Your Tools
Adopting kiosk technology isn’t just about swapping out an old system—it’s about rethinking how your restaurant operates. Figo Pasta revisited the way they serve their customers to integrate the kiosk into their operation.
Pro Tip: Evaluate how your team interacts with the kiosk and adjust workflows accordingly. Train staff to assist customers and focus on order accuracy rather than just order-taking.
Keep an Eye on Customer Behavior & Continuously Improve
Observing how customers interact with kiosks can reveal pain points and opportunities for improvement.
Figo on-the-go monitors customer interactions—if someone hesitates at the screen, staff step in to assist. They also noticed that families struggle to order together on a single kiosk, reinforcing the need for multiple units.
Setting up a kiosk isn’t just about adding technology—it’s about reimagining the way customers interact with your restaurant. By incorporating these strategies, you can create a kiosk experience that is intuitive, engaging, and revenue-boosting.
Would you like to learn more about Zuppler’s Kiosk solution? Let’s talk!